# Everyclick signs up 200 charities in first eight weeks

- Link: https://fundraising.co.uk/2005/08/18/everyclick-signs-200-charities-first-eight-weeks/
- Published: 2005-08-18T23:00:00+01:00
- Author: Howard Lake

Eight weeks after its launch, charity search engine everyclick.com has signed up
200 charities, logged over 220,000 searches on its site and, with its 2,000 registered
users, helped raise over £2,000 for participating charities.
The company is confident
that, based on these figures, its original projection of each regular user raising
£12 per year is certainly on target.

Everyclick promotes itself as offering a new regular monthly income from a new source,
at no cost to the new user or the charity. It therefore offers a valuable source
of unrestricted income.

Everyclick.com points out that it does not rely wholly upon charities to market 
the search engine to their supporters. Such undue reliance has caused problems in
the past for online affinity fundraising programmes such as charity shopping malls.
Indeed, everyclick say that over 75% of the searches on its site are the result 
of everyclick’s own marketing activity and not by specific charity

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supporters.

That said, charities do have an incentive to promote the search engine to their 
supporters: the amount a charity receives depends upon the amount of clicks it generates.

ChildLine is one of the charities that has signed up recently with Everyclick. The
charity’s founder and Chair, Esther Rantzen, said: “ChildLine is a genuine life-
line for thousands of children, and this new partnership with everyclick.com couldn’t
come at a more crucial time – we recently launched an emergency appeal to ensure
that our lines are always open whenever a child needs us.”

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