# Standard Life push the charity and recycling agenda's forward

- Link: https://fundraising.co.uk/2005/04/28/standard-life-push-charity-and-recycling-agenda039s-forward/
- Published: 2005-04-28T10:54:54+01:00
- Author: Howard Lake

Standard Life and leading recycling company redeem plc are working together in an
innovative fundraising scheme – the ‘Standard Life Recycling Appeal’. The appeal
involves Standard Life employees across the UK recycling printer cartridges and 
mobile phones to raise funds Cancer Research and Streetwork UK.

Together with raising money for Standard Life’s 2005 Charity Fund, the appeal will
help the environment and reinforce Standard Life’s commitment to Corporate Social
Responsibility.

Through their Recycling Appeal, every time a member of staff donates an empty printer
cartridge or an old mobile phone they’ll raise money for the company’s Charity Fund.
Through the availability of FREEPOST envelope dispensers in over 15 office locations
and Standard Life donating old company mobiles, it is simple for staff to get involved
in this groundbreaking appeal.

## Advertisement

Standard Life’s Facilities Director, Jim Hunter said, “This campaign is a great 
opportunity for Standard Life and our staff to raise money for two great charities.
It also promotes recycling and minimizes the use of landfill sites. It encourages
Standard Life employees to support a fundraising initiative that affects the environment
in a positive way.”

Standard Life is committed to conserving the environment and adheres to a strict
corporate responsibility policy. Steve Crawford, Standard Life’s Energy & Environment
Manager said, “Throwing away old mobile phones and printer cartridges is bad news
for the environment. They contain toxic substances and if dumped in landfill sites
these can leak into the soil causing pollution. Very few mobile phones and printer
cartridges are recycled. Recycling these items can raise valuable funds for good
causes and at the same time benefit the environment, so it really does make sense
for us to get involved.”

Cancer Research UK is delighted to be chosen by Standard Life staff to be one of
their charities of the year. The Recycling Appeal is one of the great fundraising
initiatives that will be ongoing during 2005.

Kirsteen Campbell of Cancer Research said: “We rely on corporate and public support.
Initiatives like the Standard Life Recycling Appeal will help increase our profile
as well as raising much needed funds to continue our work.”

“It’s great news for Streetwork UK that Standard Life employees are taking action
to benefit the environment and raise funds for us. The Recycling Appeal proceeds
will go a long way to help us improve the lives of people in crisis both in Edinburgh
and across the UK,” said Ali Grant of Streetwork UK. “Corporate support is invaluable
to the work we do and it’s fantastic to see a company of Standard Life’s calibre
so committed to the communities that it does business in.”

To find out more about the Standard Life Recycling Appeal, call 08712 50 50 50 or
visit www.recyclingappeal.com/standardlife

For further information contact:

Claire Maclean

Marketing Executive

01324 678907

cl*****@*************al.com

For downloadable pictures click here:

http://www.redeemplc.com/press/logosanddownloadslogos.asp

**Notes to Editors:**

Standard Life Charity Fund

The Standard Life Charity Fund was created 1999 at the start of the company’s LIVE175
anniversary appeal which celebrated 175 years of the company being in business. 
After the LIVE175 appeal ended, raising £2 million for 40 charities throughout the
UK, staff decided to keep the fund open. The fund continues to raise money for charity,
with staff selecting new charities to support each year.

The two charities to benefit from this great new initiative are Cancer Research 
UK, the world’s leading charity dedicated to research on the causes treatment and
prevention of cancer and Streetwork UK, who help young people in Edinburgh’s city
centre who are in severe crisis, sleeping outdoors, involved in prostitution, underage
runaways, injecting drugs and involved in crime.

Cancer Research UK

Cancer Research UK is the world’s leading charity to research on the causes, treatment
and prevention of cancer. Their vision is to conquer cancer through world-class 
research, aiming to control the disease within two generations.

CRUK support the work of over 3000 scientists, doctors and nurses working across
the UK. Their annual scientific spend is more than £213 million, which is raised
almost entirely through public donations.

As the largest single source of cancer research funding in the UK, CRUK support 
research in more than 30 cities and 80 leading academic centres in the UK. CRUK 
also provide support and training for scientists from all professional backgrounds,
in laboratory, clinical and population-based cancer research.

Streetwork UK

Streetwork UK were set up 12 years ago to tackle the problem of youth gangs in Edinburgh’s
city centre but very quickly found many young people and underage runaways living
in severe crisis, sleeping outdoors, involved in prostitution, drugs and crime.

Today Streetwork are out on the streets every night looking for the most vulnerable
and giving them crisis support. Making sure they are safe and helping them access
emergency accommodation. They work in housing estates to educate young people, helping
them stay off drugs, away from crime and to make better choices about sexual health.
Streetwork guide young individuals towards a better life, education, training and
job opportunities.

redeem plc

redeem plc, formerly Eurosource Europe, is the international leader in the recovery,
reuse and recycling of used printer cartridges and mobile phones.

redeem’s international fundraising partnerships support a wide range of charities
and Non-Governmental Organisations (NGOs) through mobile/cell phone and printer 
cartridge recycling campaigns, providing individuals and businesses with an easy
fundraising option that benefits the environment.

In the past six years redeems’ recycling campaigns have generated over £1.5million
for charities and other organisations whilst diverting 2,500 tonnes of waste from
landfill.

The Recycling Appeal is part of redeem plc. The company is six years old, has an
annual turnover of £3 million and employs 100 staff in the UK, Ireland, France and
Spain.

Winners of the ‘Best Inspirational Business for CSR 2004’ through SBC, ‘Best International
Business in the Forth Valley 2004’ and ‘Best Performing Business in Scotland 2003’
through Scottish Enterprise, redeem was also a finalist for ‘Business of the Year’
at the National Business Awards for Scotland as well as finalist for the coveted
National Business Awards (London) ‘CSR Award’.

The company is ISO 14001 (Environmental Management), ISO 9001 (Quality Management),
EMAS (Eco Management Audit Scheme) and Investors In People (IIP) accredited.

Mobile Phone Recycling

In the next four years, Europe could recycle 50,000 tons of mobile phones – the 
same weight as the Forth Rail Bridge.

Nicad batteries contain Cadmium, a dangerous toxic and carcinogenic substance. The
quantity in landfill sites is significant, and toxic contamination is caused by 
the effects of Cadmium leaking into surrounding soils. Cadmium poisoning can cause
kidney failure in humans.

Printer Cartridge Recycling

Printer Ink costs more than vintage champagne; manufacturers charge consumers around
£1.70 per millilitre of printer ink compared to 23p per millilitre for 1985 Dom 
Perignon. However, if you purchase remanufactured printer cartridges you can pay
as little as 10% of the printer ink price.

An inkjet cartridge takes hundreds of years to biodegrade.

It takes 1.5 pints of oil to make one printer cartridge. The 17 million laser cartridges
recycled in Europe in 2002 resulted in the saving of 6 million litres of virgin 
oil which would fill three Olympic sized swimming pools.

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