# UK Fundraising best-ranked site globally for "fundraising"

- Link: https://fundraising.co.uk/2004/12/23/uk-fundraising-bestranked-site-globally-quotfundraisingquot/
- Published: 2004-12-23T00:00:00+00:00
- Author: Howard Lake

We’ve just researched UK Fundraising’s rankings in results at 29 global and UK search
engines and directories, and we’re confident that the site has the best rankings
for any fundraising site anywhere.
Searching on the word “fundraising”, UK Fundraising
came top in 14 of the 29 search engines selected. It came second at a further four,
and third at seven. So, we’re in the top 3 at 86% of these major search engines.

 

 

## Advertisement

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All rankings exclude paid-for or sponsored results which, of course, are normally
placed above the genuine search results.

 

 

Looking at the other fundraising Web sites that came in the top rankings we genuinely
can’t list a single one that performed as well or better. There were a few sites
that cropped up near the top of the rankings but certainly not at every search engine
we examined.

 

 

We could do better: on three sites we weren’t listed anywhere in the top 30 or 40.

 

 

The results, correct at 16.00 on 23 December 2004, are:

 

 

    ```
    Alltheweb         1
    Altavista         1
    AOL               3
    AOL UK            1
    Ask Jeeves Teoma  2
    Ask Jeeves UK Teoma 1
    BBCi               1
    Google            3
    Google UK         1
    Hotbot            3
    Hotbot UK         1
    Looksmart         not in top 40
    Lycos             not in top 30
    Lycos UK          1
    Mirago            2
    MSN               3
    MSN UK            1
    Netscape          3
    NTL World         2
    Open Directory    not in top 40
    Teoma             2
    Tiscali UK        1
    Virgin            1
    Wanadoo UK        1
    Wisenet           3
    Yahoo UK          1
    Yahoo             6
    Yahoo Directory   3
    Yahoo UK Directory   1
    ```

 

 

We used Spannerworks’s free search toolkit to carry out the initial research and
then followed up and checked the results at each search engine and directory.

 

 

If you’re working in the fairly quiet time between Christmas and the New Year, perhaps
you could try to analyse the search engine rankings of your charity’s site?

 

 * **[Government to match private donations to universities](https://fundraising.co.uk/2004/12/24/government-match-private-donations-universities/)**(
   24 December 2004)
 * **[Neilsen on most hated online advertising techniques](https://fundraising.co.uk/2004/12/28/neilsen-most-hated-online-advertising-techniques/)**(
   28 December 2004)
 * **[Barnardo's increases its online affiliate commission rate by 75%](https://fundraising.co.uk/2004/12/29/barnardo039s-increases-its-online-affiliate-commission-rate-75/)**(
   29 December 2004)