# Tesco raises £88,476 selling cartoon pin badges for RNID

- Link: https://fundraising.co.uk/2004/11/13/tesco-raises-88476-selling-cartoon-pin-badges-rnid/
- Published: 2004-11-13T00:00:00+00:00
- Author: Howard Lake

Supermarket Tesco has donated £88,476 to RNID after selling pinbadges for the charity
through 1,000 of its nationwide chain of stores.
The badges, which featured the 
Looney Tunes cartoon characters of Sylvester, Tweety Pie, Wile E Coyote and Taz 
holding musical instruments, were sold during February and March 2004 for a suggested
donation of £1.

 

 

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The badges were also used to raise awareness of RNID’s Don’t Lose the Music campaign
as the backing cards included useful information outlining how to prevent damage
to hearing caused by loud music.

 

 

The donation was handed over by staff from Tesco’s Crawley store because it individually
raised the most money, £561.

 

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