# More stores join price comparison site that supports charities

- Link: https://fundraising.co.uk/2004/11/01/more-stores-join-price-comparison-site-supports-charities/
- Published: 2004-11-01T00:00:00+00:00
- Author: Howard Lake

Currys, John Lewis, WH Smith, Littlewoods, M&S and other leading retailers have 
now partnered with GiveAsYouGet, the Web-based price comparison shop that generates
income for its chosen charity.
There are several UK charity online shopping malls
such as UshopUgive.com and buy.at, but there seems to be only one price comparison
site that donates a percentage of its income to charities.

GiveAsYouGet helps shoppers find the products they want at the cheapest prices on
the Web by checking over 240 stores. Unlike similar services such as Kelkoo, every
sale via GiveAsYouGet generates a charity donation at no extra cost to the user.
This donation is the commission GiveAsYouGet receives for generating sales for the
merchants listed on the site, and can be anything from 2% to 20% of the order value.

In the run-up to Christmas, GiveAsYouGet is passing these donations to VSO, the 
international development charity. The next beneficiary will be the World Development
Movement.

## Advertisement

Jonny Platt, a student of Development Studies at Sussex University, who launched
the site in October 2003, explains that 92% of the advertising revenue received 
is donated to charity each quarter, with a different charity benefiting each quarter.
The remaining 8% funds the site’s running costs.

He presented the site’s first donation of £1,200 to Marie Stopes International in
February 2004.

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