# Advert > New training course on publishing an e-mail newsletter

- Link: https://fundraising.co.uk/2004/06/16/advertgt-new-training-course-publishing-email-newsletter/
- Published: 2004-06-16T23:00:00+01:00
- Author: Howard Lake

UK Fundraising’s Howard Lake has announced a new training course that explains how
to set up and run an e-mail newsletter for donors and supporters.
The new course
runs for half a day and offers practical advice on how to go about setting up and
then making a success of an e-mail newsletter.

More and more charities have spotted the value of communicating regularly with supporters
using e-mail, but the practicalities can be daunting. In the half-day course Howard
Lake will set out the different publishing options available, and then cover the
practicalities of running an e-mail newsletter.

The course will cover:

## Advertisement

 * choosing an e-mail newsletter package
 * designing a newsletter
 * generating and building a subscriber list
 * handling error messages
 * tracking how effective the newsletter is

Howard will also share his experience of running e-mail newsletters and e-mail discussion
forums and cover other related issues such as HTML v plain text, accessibility, 
and legal considerations.

The course will be run at public venues later this year, but can also be run in-
house. If your fundraisers need to get to grips with setting up or improving an 
e-mail newsletter, contact Howard Lake about the training course.

Howard’s other training courses include:

 * How to use e-mail to fundraise
 * Internet fundraising: what works and what doesn’t
 * How to promote your charity’s Web site
 * How to find funders using the Internet

 * **[Its all new media isn't it?](https://fundraising.co.uk/2006/03/22/its-all-new-media-isn039t-it/)**(
   22 March 2006)
 * **[Everyclick offers all charities a free email marketing facility](https://fundraising.co.uk/2007/01/04/everyclick-offers-all-charities-free-email-marketing-facility/)**(
   4 January 2007)
 * **[iCompli to cover email compliance at Perfect Pitch](https://fundraising.co.uk/2007/02/19/icompli-cover-email-compliance-perfect-pitch/)**(
   19 February 2007)