# Sport Relief Web site jumps to top of Hitwise Community rankings

- Link: https://fundraising.co.uk/2004/05/23/sport-relief-web-site-jumps-top-hitwise-community-rankings/
- Published: 2004-05-23T23:00:00+01:00
- Author: Howard Lake

The Web site for Sport Relief made a huge leap up the rankings of community-related
Web sites at the beginning of this month, becoming the 594th most visited site in
the UK, according to Hitwise UK.
According to Hitwise UK, Sport Relief’s relaunched
Web site at sportrelief.com jumped 19,647 positions within a week. It moved from
20,241st of all UK sites ranked by Hitwise on 1 May to 594th on 5 May. It was 4th
in the community-related section of sites by 6 May 2004. This is an outstanding 
leap in online popularity.

 

 

## Advertisement

The site also currently tops the Community – Humanitarian subcategory, ahead of 
fellow charitable organisations do-it (www.do-it.org.uk) and Cancer Research UK (
www.cancerresearchuk.org) with an impressive 12.9% of market share.

 

 

Hitwise clickstream data confirms the usefulness of having the BBC’s support both
online and offline to Sport Relief, and presumably sister telethon Comic Relief.
The data shows that the site is receiving most of its visits from the BBC Sport 
web site (news.bbc.co.uk/sport) which features a prominent link to Sport Relief 
2004 on its homepage. BBC Sport is providing more than 25% of traffic to Sport Relief.

 

 * **[Practical Fundraising Association launched](https://fundraising.co.uk/2004/06/09/practical-fundraising-association-launched/)**(
   9 June 2004)
 * **[Google expands share of online search users](https://fundraising.co.uk/2004/06/14/google-expands-share-online-search-users/)**(
   14 June 2004)
 * **[Google expands methods of online income generation from AdSense](https://fundraising.co.uk/2004/06/17/google-expands-methods-online-income-generation-adsense/)**(
   17 June 2004)