# Sunflower Challenge promoted entirely online for first time

- Link: https://fundraising.co.uk/2004/05/15/sunflower-challenge-promoted-entirely-online-first-time/
- Published: 2004-05-15T23:00:00+01:00
- Author: Howard Lake

**The annual Sunflower Challenge in aid of WaterAid is this year relying on online
promotion alone for the first time.**

The Sunflower Challenge encourages young children at nurseries to grow sunflowers
which are then sponsored by how much they grow. The campaign is sponsored by Nursey
World magazine.

In its third year, the campaign is for the first time being promoted entirely via
its Web site. All resources such as sponsorship forms and growing tips can be downloaded
from the site.

## Advertisement

One small gap we noticed was on the additional resources page. Here they list books
for children about growing flowers, but they don’t link into Amazon.co.uk where 
they could easily earn commission on any online sales of the books as an Amazon 
Associate.

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