# European business schools' fundraising analysed

- Link: https://fundraising.co.uk/2004/03/05/european-business-schools039-fundraising-analysed/
- Published: 2004-03-05T00:00:00+00:00
- Author: Howard Lake

**The latest issue of bi-monthly magazine Philanthropy in Europe reports that Europe’s
three top fundraising business schools raised ‚€29 million between them in 2002.**

Issue 17 of Philanthropy in Europe magazine, published in March 2004, features “
the first published analysis of fundraising” by European higher education institutions,
and in particular its business schools. This sector is experiencing significant 
growth in philanthropy, and is also “a highly lucrative, if competitive, market”,
according to the magazine. There is still room for more growth: the top ten US higher
education institutions (by fundraising) raised ‚€2.925 billion in 2001/2002.

The top three European business schools in terms of fundraising in 2002 were:

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1. IESE (Spain) Euros 16.5 million

2. Said Business School (UK) Euros 7.4 million

3. London Business School (UK) Euros 5 million

These three schoools are still some way short of achieving results comparable to
their American peers, principally in the area of alumni fundraising. In fact European
business schools are now busy targeting their US alumni: the magazine reports that
when Manchester Business School in the UK ran a pilot alumni campaign, its US alumni
responded by asking “what took you so long?”

Philanthropy in Europe analysed the fundraising and development activities of 10
of Europe’s top business schools, including the Judge Institute of Management (Cambridge
University, UK), European School of Management and Technology (Germany), Rotterdam
School of Management”RSM Erasmus School of Business (Netherlands), Copenhagen Business
School (Denmark) and Stockholm School of Economics (Sweden). They found that corporate
and individual donations to business schools are increasing dramatically.

As in North America, European business schools are soliciting, and receiving, large
donations from individual donors and in return are happy to use the donor’s name
to adorn a new building, or a seminar room, or indeed the school itself, if the 
donation is large enough. Sir Paul and Lady Judge and Wafic Said received that honour
for donations of ‚€12 million and ‚€30 million respectively. leading to the Judge
Institute of Management, Cambridge University and Said Business School, Oxford University.

However in the United States such recognition will cost you more. The Carnegie Mellon
Graduate School of Industrial Administration is currently looking for a new name;
according to the magazine, it will be awarded for a donation in the region of ‚€
50 million.

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