# Prince of Wales renews his Age Concern patronage

- Link: https://fundraising.co.uk/2004/02/04/prince-wales-renews-his-age-concern-patronage/
- Published: 2004-02-04T00:00:00+00:00
- Author: Howard Lake

HRH The Prince of Wales has extended his partronage of Age Concern for a further
five years.
The Prince, who has been Patron since 1998, recently attended and helped
to launch Age Concern’s Business Pledge, a programme to encourage employers to commit
to age equality for older people in the workplace.

Gordon Lishman Age Concern England’s Director General said: “The Prince is a member
of the babyboomer generation himself and by announcing his extended patronage of
Age Concern he is sending an important message to older people that ageing issues
are taken seriously.”

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