# MORI say charities rely on younger "feelgood Freddies"

- Link: https://fundraising.co.uk/2004/01/07/mori-say-charities-rely-younger-quotfeelgood-freddiesquot/
- Published: 2004-01-07T00:00:00+00:00
- Author: Howard Lake

A MORI survey reports that average charity donations have stayed static over the
past seven years at around £86 per person.
MORI have used the data to distinguish
between different types of charity donors. Some of the more valuable to charity 
it describes as “feelgood Freddies”.

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