# Breast Cancer Campaign's wear it pink® raises £497,223 so far

- Link: https://fundraising.co.uk/2003/12/09/breast-cancer-campaign039s-wear-it-pink-raises-497223-so-far/
- Published: 2003-12-09T00:00:00+00:00
- Author: Howard Lake

Breast Cancer Campaign’s wear it pink® campaign has so far raised £497,223, with
more donations still to arrive.
Breast Cancer Campaign (BCC) launched its national
fundraising event, ‘wear it pink®’ on 31 October 2003, and it has rapidly exceeded
its target of £140,000.

BCC report that the public’s feedback has been positive: people have said that they
enjoyed the day, it was fun, easy to do and that they could wear pink and still 
look professional.

BCC is sharing some of the photos and comments from this year’s participants on 
its Web site.

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