# First charity teleshopping programme yields disappointing results

- Link: https://fundraising.co.uk/2003/12/05/first-charity-teleshopping-programme-yields-disappointing-results/
- Published: 2003-12-05T00:00:00+00:00
- Author: Howard Lake

The UK’s first teleshopping programme, The Community Channel’s ‘Charity Store’, 
has achieved poor results in its first three weeks.
According to Third Sector, Help
the Aged raised £1,300 and Send a Cow raised nothing in the programme’s first three
weeks.

The half-hour programme lets charities sell products from their catalogues to a 
TV audience.

Fortunately start-up costs for the first three charities involved have been minimal.

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