# World Vision expands its affiliate marketing online

- Link: https://fundraising.co.uk/2003/08/16/world-vision-expands-its-affiliate-marketing-online/
- Published: 2003-08-16T23:00:00+01:00
- Author: Howard Lake

Following its trial of online affiliate marketing with its great-gifts.org catalogue, World Vision is expanding this approach to its core child sponsorship fundraising.World Vision has expanded its partnership with ukaffiliates.com and its network of sites that carry its’ merchants banner ads. The charity is offering five banner ads and buttons. These bear the animated message “poverty kills a child every 3 seconds. Stop the suffering. Become a child sponsor… and save children’s lives. Click here to sponsor a child now.” World Vision will pay Web site owners £20 per child sponsor generated. World Vision joins the British Red Cross as a partner of ukaffiliates.com. The Red Cross pays 7.5% of one year’s donations, with a cookie length of 30 days. Advertisement New legislation on spam (17 September 2003) First radio appeal by children's hospices (18 September 2003) Radio show discussing fundraising cancelled (29 September 2003)