# Breast Cancer Campaign says 'wear it pink'

- Link: https://fundraising.co.uk/2003/05/25/breast-cancer-campaign-says-039wear-it-pink039/
- Published: 2003-05-25T23:00:00+01:00
- Author: Howard Lake

The Breast Cancer Campaign is encouraging people to wear pink to raise funds on 
31 October 2003.
The British Heart Foundation is encouraging people to wear red 
in June 2003 to raise funds. If that’s not quite your colour, then you could always
wear pink a little later in the year for the Breast Cancer Campaign.

The charity piloted the ‘wear it pink’ campaign in October 2002 and raised over 
£30,000. This year it has launched it as a nationwide campaign with a target of 
at least £140,000. It has already secured corporate support from stain removal experts
Vanish.

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