# Anderson Manning Associates wins NCDL outbound calling contract

- Link: https://fundraising.co.uk/2002/10/31/anderson-manning-associates-wins-ncdl-outbound-calling-contract/
- Published: 2002-10-31T00:00:00+00:00
- Author: Howard Lake

Northern Ireland-based direct marketing agency Anderson Manning Associates has been
awarded the National Canine Defence League’s (NCDL) Sponsor A Dog outbound calling
contract.

The contract will cover a variety of campaigns including all lapsed reactivation,
upgrades and a rolling programme of reminder calls to ‘Sponsor a Dog’ enquirers.

The calling will be integrated with NCDL’s DRTV campaign and sponsors will be encouraged
to donate through ‘paperless direct debits’.

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“This is a very significant contract win for us”, said Fintan Bradley, Director 
of AMA Charity Services, “and one that firmly places AMA as a credible alternative
to the more recognised but expensive telemarketing agencies.”

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