# Infund encourages charities to become Virtual Internet Service Providers

- Link: https://fundraising.co.uk/2002/08/20/infund-encourages-charities-become-virtual-internet-service-providers/
- Published: 2002-08-20T23:00:00+01:00
- Author: Howard Lake

Infund launched today, encouraging charities to earn income from their online supporters
who can ‘donate while they surf.’
Infund is the latest company to encourage charities
to generate income by persuading supporters to ‘donate while they surf’.

The company is offering to help charities become Virtual Internet Service Providers(
VISPs) and thereby offer branded Internet access to their supporters. The charity
would earn income from the Internet access charges that its supporter would pay.

Ian Monger, Infund’s Charity Director, said: “Infund handles the payments and technical
support but brands the service to each individual charity, who can even give the
service a name! We are confident that the market has been waiting for a product 
like ours for some time.”

## Advertisement

The branding which Infund offers includes a sign-up process originating within the
charity’s website but with the payment process handled entirely through Infund’s
site which would display the charity’s brand. Supporters receive branded email addresses(
e.g. an*****@*********************co.uk), and they will receive e-mail confirmations
and Webmail access that are all in the charity’s branding.

Infund relies on the charity to market the service to its supporters. Beyond this,
say Infund, “the charity need make no capital investment and incurs no set-up or
ongoing costs associated with running an ISP.”

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