# Charity branding for discussion at Convention

- Link: https://fundraising.co.uk/2002/07/06/charity-branding-discussion-convention/
- Published: 2002-07-06T23:00:00+01:00
- Author: Howard Lake

Charity branding will be the subject of at least one seminar at this month’s Institute
of Fundraising Annual Convention. 
Helen Stride, a research associate at Henley 
Management College, will address how and when charities should promote their brand,
and how to modify effectively corporate models of branding.

Read _Brand new issues for charities_ by Patrick McCurry at SocietyGuardian.

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