# Survey reports that Americans prefer to give online

- Link: https://fundraising.co.uk/2001/11/19/survey-reports-americans-prefer-give-online/
- Published: 2001-11-19T00:00:00+00:00
- Author: Howard Lake

A new survey finds that 51% of Americans feel it is easier and more effective to
donate online than through traditional means.
The survey by Digital Marketing Services
also found that nearly half of Americans are more likely in the future to donate,
seek volunteer opportunities and advocate causes by using the Internet rather than
through traditional means because of the experience they had online following September
11th 2002.

 

 

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The survey reports that over $120 million was raised online in individual contributions
to help emergency organisations dealing with the attacks in New York and Washington.
This represented about 15 to 20% of the total amount raised by individual donors.

 

 

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