# Westlife's Comic Relief song promoted online

- Link: https://fundraising.co.uk/2001/03/07/westlife039s-comic-relief-song-promoted-online/
- Published: 2001-03-07T00:00:00+00:00
- Author: Howard Lake

In addition to the considerable online marketing of Comic Relief’s Web site this
year, Westlife’s new single in aid of Comic Relief is also the subject of an integrated
Internet/new media campaign.

 

 

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In addition to the considerable online marketing of Comic Relief’s Web site this
year, Westlife’s new single in aid of Comic Relief is also the subject of an integrated
Internet/new media campaign. The campaign features HTML e-mail,a ‘Blipvert’ interactive
e-mail, an interactive game, and two enhanced CDs. The campaign is being launched
by Graphico New Media.

 

 

 

 

 * **[Budget and the voluntary sector](https://fundraising.co.uk/2001/03/07/budget-and-voluntary-sector/)**(
   7 March 2001)
 * **[Report on National Lottery operation](https://fundraising.co.uk/2001/03/07/report-national-lottery-operation/)**(
   7 March 2001)
 * **[Comic Relief banner ad tops the list](https://fundraising.co.uk/2001/03/07/comic-relief-banner-ad-tops-list/)**(
   7 March 2001)
