# Comic Relief banner ad tops the list

- Link: https://fundraising.co.uk/2001/03/07/comic-relief-banner-ad-tops-list/
- Published: 2001-03-07T00:00:00+00:00
- Author: Howard Lake

 

 

Comic Relief has hit the number one spot in a list of banner adverts in order of
estimated spend. Forrester Research’s Internet AdWatch Weekly Alert calculated that
Comic Relief’s Red Nose Day banner ads secured more space than those of Handbag.
com, Vauxhall, BT, Sony, and Thomas Cook.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

 

 

Comic Relief has hit the number one spot in a list of banner adverts in order of
estimated spend. Forrester Research’s Internet AdWatch Weekly Alert calculated that
Comic Relief’s Red Nose Day banner ads secured more space than those of Handbag.
com, Vauxhall, BT, Sony, and Thomas Cook. Of course, Comic Relief has not had to
pay for its banner ads whereas the other companies would have done so. Nevertheless,
this top ranking demonstrates the value of advertising space that some charities
can secure for free.

 

 

 

 

 * **[NSPCC's click-to-give site](https://fundraising.co.uk/2001/03/07/nspcc039s-clicktogive-site/)**(
   7 March 2001)
 * **[Budget brings modest benefits to charities](https://fundraising.co.uk/2001/03/08/budget-brings-modest-benefits-charities/)**(
   8 March 2001)
 * **[Charitableway's mature approach](https://fundraising.co.uk/2001/03/08/charitableway039s-mature-approach/)**(
   8 March 2001)
