# US Red Cross uses e-mail for fundraising

- Link: https://fundraising.co.uk/2000/12/08/us-red-cross-uses-email-fundraising/
- Published: 2000-12-08T00:00:00+00:00
- Author: Howard Lake

The American Red Cross is testing e-mail as a fundraising tool for the first time.
The test phase will last for a year. The first mailing went to 7,500 existing donors
at the end of November.

Find out more in First Outbound E-Mail Campaign No Disaster for Red Cross by Dean
Tomasula at dmnews.com.

## Advertisement

 * **[NSPCC criticised for fundraising and admin costs](https://fundraising.co.uk/2000/12/08/nspcc-criticised-fundraising-and-admin-costs/)**(
   8 December 2000)
 * **[Charity Commission investigates 255 charities](https://fundraising.co.uk/2000/12/08/charity-commission-investigates-255-charities/)**(
   8 December 2000)
 * **[Adobe donate software to UK non-profits](https://fundraising.co.uk/2000/12/08/adobe-donate-software-uk-nonprofits/)**(
   8 December 2000)