# Christmas stock-ings

- Link: https://fundraising.co.uk/1999/12/12/christmas-stockings/
- Published: 1999-12-12T00:00:00+00:00
- Author: Howard Lake

**Heifer Project International are once again offering their compelling [charity catalogue](http://catalog.heifer.org)
to online donors. Mugs, t-shirts and wrapping paper are so _passé_, dahling: this
year why not buy a cow, a goat (“kids love kids!”), chickens or bees?**

Animals are on offer for donations from $10 to $500. Don’t worry about whom to send
the gift to: the animals are of course given by the charity to needy families.

This site’s use of humour in fundraising is well-conceived and executed. Read UK
Fundraising’s [report](https://fundraising.co.uk/1998/11/09/seasonal-online-fundraising)
on Heifer Project International’s launch of its ark catalogue last year.

## Advertisement

 * **[The greatest gift of all?](https://fundraising.co.uk/2000/12/15/greatest-gift-all/)**(
   15 December 2000)
 * **[For every virtual gift, there is a season](https://fundraising.co.uk/2007/11/04/every-virtual-gift-there-season/)**(
   4 November 2007)
 * **[Save the Children announces Christmas Jumper Day campaign](https://fundraising.co.uk/2012/11/29/save-children-announces-christmas-jumper-day-campaign/)**(
   29 November 2012)