# Potts at the International Fundraising Workshop

- Link: https://fundraising.co.uk/1999/11/25/potts-international-fundraising-workshop/
- Published: 1999-11-25T00:00:00+00:00
- Author: Howard Lake

**Jason Potts, head of new media at Burnett Associates, writes about his experience
at last month’s International Fundraising Workshop in this month’s issue of [Professional Fundraising](http://www.professionalfundraising.co.uk)**

He was impressed with Greenpeace Argentina’s TV commercial that began with an image
of a Web browser containing the charity’s Web address. He was also interested to
note that a Canadian charity that surveyed over 1,000 of its online donors found
that 60% used the Web site via their TVs rather than PCs. Older donors in particular
felt more at ease with a TV than a PC.

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