# Online fundraising competition

- Link: https://fundraising.co.uk/1999/10/21/online-fundraising-competition/
- Published: 1999-10-21T23:00:00+01:00
- Author: Howard Lake

October 1999 sees a significant development in Internet fundraising in the UK. For
the first time UK charities are competing with each other to acquire market share
for an Internet fundraising activity. Until now their online fundraising activities
were still discrete, focusing on engaging people once they had reached their Web
sites.
That has now changed. The full-page newspaper adverts for free charity ISPs
Care4free and Oxfam’s service with Yahoo! reveal a clear competition for ‘eyeballs’,
or individuals’ online attention and loyalty.

 * **[FIACC now available for free](https://fundraising.co.uk/1999/10/24/fiacc-now-available-free/)**(
   24 October 1999)
 * **[National Gallery to sell tickets online](https://fundraising.co.uk/1999/10/25/national-gallery-sell-tickets-online/)**(
   25 October 1999)
 * **[NCDL give paws for thought](https://fundraising.co.uk/1999/10/25/ncdl-give-paws-thought/)**(
   25 October 1999)

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