# Have a nice day

- Link: https://fundraising.co.uk/1999/05/10/have-nice-day/
- Published: 1999-05-10T23:00:00+01:00
- Author: Howard Lake

Politeness pays off in fundraising, it would seem. Claudia Hammond’s report this
morning on charity fundraising in The Manipulators on BBC Radio 4 included the finding
on street collections that “if collectors said “isn’t it a lovely day”, people gave
three times as much”.

 

 

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Politeness pays off in fundraising, it would seem. Claudia Hammond’s report this
morning on charity fundraising in The Manipulators on BBC Radio 4 included the finding
on street collections that “if collectors said “isn’t it a lovely day”, people gave
three times as much”.

 

 

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