# Amazon.com launches two online charity auctions

- Link: https://fundraising.co.uk/1999/04/14/amazoncom-launches-two-online-charity-auctions/
- Published: 1999-04-14T23:00:00+01:00
- Author: Howard Lake

Amazon.com is responding to the Kosovo refugee crisis by holding a charity auction
to benefit American Red Cross refugee-relief efforts.

Amazon.com is responding to the Kosovo refugee crisis by holding a [charity auction](http://auctions.amazon.com/exec/varzea/subst/promotions/arc/arc.html/058-5679503-5319704)
to benefit American Red Cross refugee-relief efforts.

It has also teamed up with World Wildlife Fund offering rare coins and texts in 
a charity auction. These include a gilt-stamped edition of Brave New World autographed
by Aldous Huxley in 1932. Only 321 copies were printed; the pages remain uncut.

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The link with WWF is particularly apt since the charity is running an appeal to 
preserve the biodiversity of the Amazon River Basin. If that is your subject then
an association with online giant Amazon.com is a sensible fundraising move. (15/
4/1999)

The even went on to raise $260,000 for WWF, who are reported as saying that they
didn’t have to spend anything on the event.

 * **[Top-performing fundraising charities announced](https://fundraising.co.uk/1999/04/14/topperforming-fundraising-charities-announced/)**(
   14 April 1999)
 * **[New association for educational fundraisers](https://fundraising.co.uk/1999/04/15/new-association-educational-fundraisers/)**(
   15 April 1999)
 * **[Research published on Internet Relationship Marketing](https://fundraising.co.uk/1999/04/16/research-published-internet-relationship-marketing/)**(
   16 April 1999)