# US aid agencies – online income figures released

- Link: https://fundraising.co.uk/1998/11/27/us-aid-agencies-online-income-figures-released/
- Published: 1998-11-27T00:00:00+00:00
- Author: Howard Lake

World Vision and Save the Children’s US Web sites have generated increased income
following the famine in Sudan and its coverage in the media. [Save the Children ](http://www.savethechildren.org)
saw activity on its Web site increase by 52%, resulting in donations worth $11,000.
The average online donation was $173, and the largest single donation was $2,500.

[World Vision’s](http://www.worldvision.org) Web site has raised more than $60,000
in donations related to its Sudan appeal page. One donor made an online donation
of $5,000 following coverage of the organisation’s work on a TV news show.

Both organisations made sure that news organisations carried links to their Web 
sites. The Web sites of the New York Times, CNN, MS-NBC and National Public Radio
all featured links to the World Vision home page. Save the Children were similarly
successful with links from the Web sites of both CNN and NBC.

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