# Cursory glance at fundraising ads?

- Link: https://fundraising.co.uk/1998/10/14/cursory-glance-fundraising-ads/
- Published: 1998-10-14T23:00:00+01:00
- Author: Howard Lake

**Bored with banner ads on Web sites? Comet Systems in New York has come up with
the latest in Web advertising – the morphing cursor. **

Every time your cursor moves over a particular graphic or text phrase, it changes
into an advert or other sales message.

Early adopters include toy manufacturer Mattel who want your cursor to change into
a Barbie doll head, and florists 1-800-FLOWERS who will turn your cursor into a 
tulip. Comet currently charges $1,500 a month for the service. Will they offer reduced
fees to nonprofits willing to try out the programme? If your non-profit experiments
with it, tell UK Fundraising about your experience.

## Advertisement

 [⌊Posthub advert. You create the campaign. We'll handle the postal journey. Get started at post-hub.co.uk.⌉](https://fundraising.co.uk/ads/posthub-20261007-300x250/)

 * **[Advertising fund launches for environmental charities and causes](https://fundraising.co.uk/2021/11/03/advertising-fund-launches-for-environmental-charities-causes/)(
   3 November 2021)
 * **[Movember moves into in-play advertising](https://fundraising.co.uk/2021/08/31/movember-moves-into-in-play-advertising/)(
   31 August 2021)
 * **[Homelessness charity benefits from advertiser on everyclick](https://fundraising.co.uk/2007/12/05/homeless-charity-benefits-advertiser-everyclickcom/)(
   5 December 2007)**
