# Integrating the telephone with a Web site

- Link: https://fundraising.co.uk/1997/05/21/integrating-telephone-web-site/
- Published: 1997-05-21T23:00:00+01:00
- Author: Howard Lake

Charities can apply their experience with using the telephone to raise funds by 
incorporating a call-me button on their site.
This triggers a telephone call to 
the site owner, or their call centre, asking them to call back the enquirer who 
clicked on the button on their Web site.

The potential for this is significant for charities. A donor visiting a Web site
could complete the call-me button form and be called back almost immediately by 
the charity, who could take a credit card donation over the ‘phone. The calls would
not cost the donor a penny: they would be paid for by the charity.

Call-me is offering to waive the start-up fee for the first 5,000 trial users in
the UK. If your charity tests this new combination of Web and telephone let UK Fundraising
know.

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